comment spam

Logfiles, webstats, Google Analytics and the fight against blog comment spammers continued

This second, sadly wine-free, instalment of the series on how to fight comment spam (read the first here) is looking into identifying and fighting spammers in a slightly different way. While the method I describe in this posting is not for everyone, the information may still be of interest to you, especially if you want to understand how many visitors your website has, what Google Analytics does, what server logfiles are and how to interpret these numbers through software such as Webalizer or AWStats.

Like most bloggers we are curious to know who is reading our blog. Some of our readers we know through the comments they leave, emails that they send, through Twitter or even personal contacts - which, I hasten to add, makes them more than just 'readers' but partners in a conversation. Even so, as a blogger you also want to know about those who just read your blog and do not directly engage with you – maybe to boost your ego ('Hundred people visit my blog every day.') or because you want to know if you are doing a good job engaging the visitors, i.e.: do they return? do they spend much time on the site? what proportion of your readers leave comments? where are they from?

Basically, there are three ways of finding out about this.

How to deal with comment spam on your blog

As you will have gathered from the heading, I am not writing about wine today. Instead I deal with an unpleasant topic that most bloggers struggle with: comment or blog spam and how to fight it. Like most blogs, the Wine Rambler is targeted by a spammers who aim to get as many links to their websites distributed across the Internet so that they can make more money from selling rubbish products. Comment forms on blogs are an easy target as they were designed to make it easy for people to leave comments with links attached to them. To make their dirty work easier, spammers use more or less sophisticated software, the so called spambots (spam robots), to trawl the Internet for any comment or mail form they can find and then bombard it with spam. We get dozens, sometimes hundreds of these visitors per day and eventually decided it was time to do something about it.

example of comment spam